Free Resources

I’ve put together a ton of free resources to help you.

Jonathan’s Daily Mailing List

I’ve been sending messages to my email list every day since July 26th, 2016. Yes, it’s actually daily. And yes, people actually stay subscribed. Join now »

Jonathan’s Weekly Webcomic

I’ve published more than 250 consulting-related comics about pricing, negotiation, client management, scope creep, and more. Some people really like them, but I mostly do it to make myself laugh ;-) Enjoy Ditcherville »

Free Email Course

• Value Pricing Bootcamp

“Best Of” PDFs

The greatest hits from my daily mailing list, compiled into free PDFs:

• Best Of: Pricing Professional Services — How to stop trading time for money.
• Best Of: Positioning for Consultants — How to stop competing on price.
• Best Of: The Why Conversation — How to close better deals by asking better questions.

Free Tools

• 5-Page Proposal Template
• How To Get Killer Testimonials
• How To Write Killer Sales Pages
• Value Pricing Calculator
• Website Self-Assessment

Booklets

• The Makeover Maven - A collection of thoughts on how a small business owner could transform their business to respond to pricing objections from clients.
• The Introduction Game - An exercise you can do with friends to find out what you do and why anyone should care.
• The Camp Wood Saga - A crash course in microeconomics, positioning, and profitability inspired by folks who sell firewood at the end of their driveway.

Webinars

• Altitude of Involvement
• The Hourly Trap
• Tough Love Teardown 1
• Tough Love Teardown 2
• How To Tell People What You Do
• How To Write Better Proposals

Most Popular Articles

• How I Realized that Hourly Billing is Nuts
• The Moral Dilemma of Hourly Billing
• How Hourly Billing Hurts Software Projects
• 100% Up-Front
• How To Prevent Scope Creep
• Hourly Billing Prevents Growth
• 7 Thoughts on Value Pricing for Software Projects
• The Benefits of Pigeonholing
• The Cab Ride

Podcasts

• Ditching Hourly
• The Business of Authority
• The Jonathan Stark Show
• 50+ guest appearances

Big Themes

• Value Pricing
• Scope Creep
• Handling Deadlines
• Writing Proposals
• Offering Guarantees
• Advisory Retainers
• Selling Strategy
• Getting 100% Up-Front
• The Why Conversation
• Productized Services
• Product Ladders
• Positioning Yourself
• Building Authority

My Favorite Business Books

• The Secret Of Selling Anything by Harry Browne
• How To Measure Anything by Douglas Hubbard
• Value-Based Fees by Alan Weiss
• The Ultimate Sales Letter by Dan Kennedy
• Thinking In Bets by Annie Duke
• Do The Work by Steven Pressfield
• more...

My Favorite Quotes

• “Anxiety is the dizziness of freedom.”–Kierkegaard
• “Beware of all enterprises that require new clothes.”–Henry David Thoreau
• “Choose a lane.”–Taylor Swift
• “He that has patience can have what he will.”–Benjamin Franklin
• “If everything seems under control, you aren’t going fast enough.”–Mario Andretti
• “It’s amazing how much can be accomplished if no one cares who gets the credit.”–John Wooden
• “Person who chases two rabbits catches neither.”–Confucius
• “Time flies like an arrow. Fruit flies like a banana.”–Groucho Marx
• “Worry is a misuse of imagination.”–Dan Zadra
• more...

Questions?

Any questions? Shoot me an email at jstark@jonathanstark.com and I’ll get back to you as soon as I can. Pro tip: the shorter your email is, the faster I’ll be able to get back to you.

P.S. Don’t have time to digest all the free resources here? Accelerate your progress by dropping some coin. Check out my paid offerings here »