Reading List | Jonathan Stark

Reading List

Here’s a list of business books that I find myself recommending and re-reading time and time again. This is “must read” stuff for any freelancer, solo consultant, or boutique firm owner.

The Secret Of Selling Anything by Harry Browne
How To Measure Anything by Douglas Hubbard
Value-Based Fees by Alan Weiss
Selling To Big Companies by Jill Konrath
The Experience Economy by Joe Pine and James Gilmore
Getting More by Stuart Diamond
Do The Work by Steven Pressfield
The Positioning Manual by Philip Morgan
Lean Customer Development by Cindy Alvarez

Honorable Mentions

Atomic Habits by James Clear
Book Yourself Solid by Michael Port
Built To Sell by John Warrillow
Company of One by Paul Jarvis
Flawless Consulting by Peter Block
Implementing Value Pricing by Ronald J. Baker
Just F*cking Ship by Amy Hoy
Million Dollar Consulting Proposals by Alan Weiss
Pricing Creativity by Blair Enns
Pricing With Confidence by Reed Holden
Productized Consulting Guide by Jane Portman
The Brain Audit by Sean D'Souza
The Business of Expertise by David C. Baker
The E-Myth Revisited by Michael E. Gerber
The Icarus Deception by Seth Godin
The Trusted Advisor by David Maister, Charles Green, Robert Galford
Value-Based Design by Nick Disabato

PLMK email me with your favorites - I’d love to hear from you! jstark@jonathanstark.com

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