5-Page Project Proposal Template for Freelancers and Independent Consultants
Are you sick of wasting days writing proposals that don’t close?
- Do you get writers block when you try to write proposals?
- Do you spend days working on proposals that ultimately don’t turn into business?
- Do you fear leaving money on the table with low prices?
- Are you unsure how or when to follow up after sending your proposals?
- Is your close rate lower than 80%?
Imagine writing killer proposals in under an hour
- Imagine knowing exactly what words to use when writing a proposal.
- Imagine cranking out effective proposals in a fraction of the time.
- Imagine knowing that you priced your work right.
- Imagine knowing exactly how long to wait and what to say when following-up.
- Imagine closing 80% or more of your deals.
My FREE 5-Page Proposal Template is the answer
My FREE 5-Page Proposal Template will show you how to write proposals in a fraction of the time, increase your close rate, and stop leaving money on the table. As a consultant, I have closed well over seven-figures of business with this exact template.
What you’ll learn:
- How to structure the proposal
- How many options to provide
- Why to focus on benefits, not deliverables
- How to anchor your prices to the outcome, not your hours
- What pricing terms to include
- What to negotiate - and what NOT to negotiate!
Sign up below to get instant access to a PDF download of the template that you can start using immediately. In addition, you’ll receive a short series of email messages to explain how and why each component of the proposal works for you.
What people are saying
Here’s what people have to say about my FREE 5-page proposal template:
@jonathanstark Just used your proposal template for the 1st time. Landed our larget client ever. So thankful for your talk at #dyfconf
I used Jonathan’s retainer template to land a support and mentoring contract. The client got peace of mind and the assistance they needed, and I got an effective hourly rate of close to $1,000!
Jonathan - I used your proposal as a template for a job I pitched yesterday. They LOVED it. Not only did they love it, they picked option 3 (the highest priced option) and want to put me on retainer after the final project payment. And as you suggested, I asked for 50%/50% with a set final payment date and they agreed - it’s freaking brilliant! Because of your instruction this month, I had the balls to ask, and the client didn’t bat an eye. I never thought about fixed date before but will never do it another way. Thanks!
Jonathan gave me a blueprint of exactly how to lay out a proposal, step by step, follow the numbers. Having this blueprint means now when I create a proposal I just have to follow the plan, check the boxes and I’m done. (Ok it takes a little more effort but that’s how easy Jonathan has made it now).
Hey Jonathan -
Just today I closed a new client, the first one where I borrowed a few pages from your playbook to get the initial engagement. I pitched a short ‘Tech Assessment’ for $3K, due %100 up-front. I actually used your proposal template, including the de-risking guarantee.
They read the proposal and just responded asking how they can wire the funds, as sending a check will take too long. ZERO pushback :) Granted, its a small initial project, BUT these guys are a canonical example of my target ideal client, so I’m very pleased.
Thanks for your continued inspiration and excellent guidance! Keep on, brother!!
– Terry Bissonnette
Jonathan,
I read all your posts in one sitting, and the proposal. Pure genius.
Thanks for the insights.
About Jonathan
Hi! I’m Jonathan Stark and was a software consultant for the better part of fifteen years. I’ve given sold out talks on three continents, I am the author of five books, and I have helped brands like Staples, Time, T-Mobile, and others with their software strategy, tactics, and training. (You can check out my press page for more info.)
In my first year as a solo consultant, I doubled my income by ditching hourly billing for value pricing. I have over a decade of real-world experience successfully applying value-based theories to my own consulting work and that of 100+ business owners I have counseled. These days I routinely command an effective hourly rate of $2000+ per hour.
The unconscious acceptance of hourly billing as the best and only option for selling services is a collective hallucination that literally keeps me up at night. In fact, I consider it my mission in life to rid the earth of hourly billing. Care to join me? You’ll be glad you did. 🙂
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