December 6, 2017
It’s not rocket science
Q: How do I escape the feast/famine hamster wheel?
Q: How do I grow my business?
A: Increase your profits.
Q: How do I increase my profits?
A: Differentiate yourself from your competitors.
Q: How do I differentiate myself from my competitors?
A: Guarantee your work. There are other ways, but this one is instantaneous.
Q: How do I guarantee my work without going out of business?
A: Set your prices much higher.
Q: How do I set my prices much higher and still close deals?
A: Figure out what you’re actually selling.
Q: How do I figure out what I’m actually selling?
A: Ask your best clients.
Q: How do I ask my best clients?
Yours,
—J