November 7, 2024
Graham McGregor - The Power of Daily Writing
Ever wondered what it’s like to run a daily email list?
Graham McGregor is a strategic marketing coach who has been sending out daily emails seven days a week since 2020.
Graham joined my on Doing Daily to share his experience:
Chapters
- 02:01 Starting a Daily Email List
- 04:19 Building Relationships and Receiving Feedback
- 06:11 Writing and Sending Emails
- 08:13 Ease of Writing Daily Emails
- 11:48 Reusing Past Emails
- 19:46 Engagement and Responding to Emails
- 21:41 Promoting Lead Magnets and Selling Other Products
- 27:42 Attracting Subscribers and Growing the List
- 32:37 Recommendations and Final Advice
Takeaways
- Running a daily email list can help build relationships with subscribers and receive valuable feedback.
- Including positive quotes in emails can add value and make them more memorable.
- Using a simple email program like MailChimp and sending plain text emails can be effective.
- Responding to emails personally and promptly can create a competitive advantage.
- Offering an attractive lead magnet and getting other businesses to promote it can help grow the email list.
- Businesses of all types can benefit from starting a daily email list.
Sound Bites
“I’ve got to know a lot of the people on my list really well because they email me, they ask questions, they comment on what I’ve said, we share interesting things we have in common.”—GM
“It’s actually a lot easier to write a daily email than it is a weekly or even a monthly email because there’s so much you could say.”—GM
“You can actually send it out again because people won’t remember that you they sent it out four years ago but even if they did it’s a good reminder because often you need to relearn things that you have heard before you’re just not using or you’ve forgotten”—GM
Enjoy!
Yours,
—J