November 20, 2023
Interesting Ways To Monetize Your Expertise
This week on TBOA, Rochelle and I talk about a series of interesting ways you might monetize your expertise (including examples of folks who are doing it).
Talking Points
Licensing your intellectual property into tools and assessments.
Translating your reputation (and personality) into live events with tiered pricing.
Leveraging books beyond the book sale into significant revenue streams.
Designing creative pricing for memberships.
Using contractors to deliver fixed-price services for value-priced projects.
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Yours,
—J