Captain’s log, stardate 20200211
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Value pricing and RFPs
Sent by Jonathan Stark on February 11th, 2020
Question: How do you have the why conversation when it’s an RFP and they won’t allow phone calls before proposal submission?
Answer: You can’t.
So what should you do in a case like this?
I would simply pass on the work.
Typically an RFP process results in a beauty contest that gives all the negotiating power to the client.
Which raises the question:
“How can I set up my business such that I don’t have to respond to RFPs?”
This is a much better question.
Yours,
—J