Always the bridesmaid

Sent by Jonathan Stark on December 8th, 2019

Longtime reader Jon Rosen sent in this fabulous article about a woman named Jen Glantz who niched way WAY down into a job that she invented out of thin air:

Hi Jonathan, I just read this article and immediately thought about vertical markets, and thought you might be interested in it: https://www.vox.com/the-goods/2019/12/6/20981896/professional-bridesmaid-job Regards, Jon

Things to note while you’re reading the article:

Good stuff! Thanks to Jon for sending in :-)

Yours,

—J