February 19, 2025

Your Podcasting Questions Answered

Fellow list member Deepak Amirtha Raj wrote in with a couple of questions related to podcasting that budding podcasters might find interesting (shared with permission):

Jonathan, how do you come up with a topic for podcast?

Do you look somewhere to see if this will be a hit based on certain things?

Also, do you have some tools to record these podcasts and publish them to various channels? Or outsource it?

Good questions! Thanks for asking, Deepak :-)

I’ll tackle them individually...

How do you come up with a topic for a podcast?

My topics typically come from one of two places:

  1. I come across an interesting idea, insight, or problem, and I ask the person I heard it from if they’d come on the show to discuss. The guest could be anyone... the author of a book I’m reading, someone I’m following on LinkedIn, a member of Ditcherville, etc. As long as I find the topic genuinely interesting, I trust it’ll make for a compelling episode.
  2. A topic that lots of people ask me about that I think would benefit from an answer in audio format. My primary mode for sharing educational content is via text (i.e., writing this daily email list), but sometimes hearing someone explain something lands differently, and the light bulb finally goes on.

Do you look somewhere to see if this will be a hit based on certain things?

Nope, never. Probably to my detriment ;-)

Also, do you have some tools to record these podcasts and publish them to various channels? Or outsource it?

I don’t outsource any of my podcast production. I have it down to a science, so I wouldn’t gain anything by outsourcing.

The tools I use:

Questions?

If you have more questions about podcasting, please hit reply and ask away!

Yours,

—J

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