March 13, 2021
Success story from reader Jan Brady
Fellow list member Jan Brady wrote in to share her success with my 5-page proposal template (shared with permission, name changed by request):
Dear Jonathan,
I’d previously heard about your proposal style in one of your webinars. Yesterday I used your template to send a proposal to a new client. Today they replied, picking the highest-priced option 3! And no complaints about paying up front. I’m definitely going to use this model every time from now on. Thanks so much!
Yours sincerely,
Jan B
Congrats to Jan!
If you think clients always want the cheapest option or that they would never pay 100% up-front, Jan is living proof that you’re wrong.
Hopefully you’ll give my template a try next time you have a proposal to write.
Yours,
—J