When Prospecting Builds Authority

Sent by Jonathan Stark on March 9th, 2020

LAST DAY: Lessons started today for the Spring session of The Pricing Seminar, led by yours truly. You can still enroll until midnight tonight. If you miss this session, your next chance to join won’t be until the Fall. Act now if you are ready to learn how to escape the hourly trap.

This week on TBOA, Rochelle and I ask the question:

“When does prospecting build authority?”

!!! LISTEN NOW !!!

Talking Points

What prospecting means for an authority
3 different pivots
When prospecting is the perfect play
Shifting to a different audience
Techniques for getting your message out
Being a good listener
Being interested in order to be interesting
Getting feedback that starts conversations
How to ask for feedback
How reciprocity helps build a network
Practicing reaching out even when you’re not at a pivot point

Quotable Quotes

“Prospecting is a natural part of what you expect to do, typically, when you start your own business.” –RM

“The skills that you use to prospect are the same no matter what the pivot point.”

“Another word for this that I hear used regularly instead of “prospecting” is “outreach”. –JS

“I think everyone’s interesting if you ask the right questions.” –JS

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Yours,

—J