Captain’s log, stardate 20190712

What to do when things get slow

Sent by Jonathan Stark on July 13th, 2019

After yesterday’s group coaching session, one of the students asked for a written list of things to do when business slows down and you have free time to do something other than client work.

Here’s what I shared:

Start a newsletter
Launch an email course
Book a podcast tour
Launch a podcast
Create a lead magnet
Drop some answer bombs
Submit a talk to a conference
Build a video course
Host a webinar
Start a YouTube channel
Do an AMA on Reddit
etc etc etc

Of course, these are all just tactics. If you don’t understand your own value proposition, probably none of these would have a meaningful impact on your business or the businesses of the people you’d like to help. Step one is to figure out who has a pain that you can alleviate.

Yours,

—J