Sent by Jonathan Stark on May 16th, 2019
In today’s group coaching session, we had a bunch of good questions that touched on topics like:
Here are the questions I answered today:
Most of my business had been client work and I am now venturing out into products/passive income this year. What do you feel has been the best way to get started with creating passive income in your business? Courses? Trainings? Funnels? (timestamp: 1m 33s)
What are some of the benefits to using your own name vs a studio name? I work with other people on my custom projects so it feels disingenuous to have my actual name be my company’s name, but it’s way more recognizable than starting a new “studio” name. (timestamp: 22m 2s)
I know you’ve talked about conferences a bit before, but I seem to recall it being primarily about being a speaker. If I’m attending a conference that is primarily peers speaking (though they in theory could influence later hiring type decisions), what things should I make sure I do? What things should I make sure I don’t do? (timestamp: 31m 2s)
What are you thoughts on medium/high-touch services paid on a subscription model? - Context: we do custom websites as project-based fees, and are exploring moving to a value-priced subscription model. (Along the lines of a IT firm doing fully managed services.) (timestamp: 45m 7s)
I’m considering moving from contracting/consulting to enterprise training. My company has been working with the tech that companies are now starting to move to (in my geographical area) - React, Redux, Typescript. I think this will be higher leverage work than before. Plus I think it’s got a good value prop despite making me a (hopefully) a lot of money. What strategies do you recommend to make that move? What issues do you see happening? Do I need to start with other products? (timestamp: 58m 24s)
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