February 20, 2019
“How to sell the value of strategic engagements” and more...
Sent by Jonathan Stark on February 22nd, 2019
In today’s group coaching session, we had a bunch of good questions that touched on topics like:
- How to transition away from doing implementation work without burning bridges with good clients
- How to combat impostor syndrome
- Why it makes sense to try to work with bigger and bigger clients
- How to leapfrog from small clients to big ones
- How to sell the value of strategic engagements
Good stuff!
Here are some of the questions I answered today:
I’m trying to get myself onto stages and in front of people to help build my reputation/authority but haven’t done much in the way of speeches since school. Do you have any resources you would recommend for helping with both talk creation and presentation? (timestamp: 1m 18s)
I’ve made the decision to stop taking on new implementation projects so I can focus on building out a niche and my own products. Some of the clients will easily transition to working with my friend, but he only takes on high-value projects. As for the rest, I want to see them succeed and I don’t want to burn any bridges, but I just can’t continue to do hands-on dev work for them. Any recommendations on how to gracefully end the dev relationship with the remaining clients? (timestamp: 21m 13s)
Ideally I’d be prospecting to those making $1m+/year BUT feel like I’m maybe not “good enough” or experienced enough to be an attractive option. Any suggestions? (timestamp: 32m 29s)
I have a potential client who I proposed a ’Preliminary Strategy“ session online prior to the Brand Strategy because she’s creating a new lifestyle category and has tons of ideas. I wanted to narrow down her ideas on a phone call or webinar to pinpoint her desired state, so going into the strategy session, we would have a clear direction. I’ll also be collaborating with a financial strategist during this session (timestamp: 51m 32s)
(If you’re curious, you can review the entire list of past questions here)
Do you have questions like these that you’d like to get answered?
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Yours,
—J