“How do you deal with the fear of presenting very high prices?” and more...

Sent by Jonathan Stark on November 15th, 2018

In today’s group coaching session, we had a bunch of good questions that touched on topics like:

And we did a teardown of a marketing website that was recently split off into two different brands.

Good stuff!

Here are some of the questions I answered today:


How do you deal with the fear that comes from various marketing and sales activities (e.g., niching down, public speaking, launching something new, presenting premium prices)? (timestamp: 1m 33s)


What are your thoughts for offering referral commission for other consultants/agencies referring leads? (timestamp: 28m 33s)


When you value price a project to a specific problem/solution and find out problem is more extensive than you thought, how do you handle seeking scope change vs saying, “Okay I can eat into this profit, learn, and move on” ? (timestamp: 30m 27s)


Any advice on how to qualify leads? I had a lead recently, he seemed that he had a budget for the work though after exchanging emails I found out that he is looking for cheap service, I’d like to avoid such leads in the future, is it possible? If so, how? (timestamp: 35m 48s)


Any advice to stay motivated, positive, and focused? (timestamp: 40m 3s)


(If you’re curious, you can review the entire list of past questions here)

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Yours,

—J


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