May 27, 2018

The last word on 100% up-front

It seems like the more I talk about charging 100% up-front, the more real life success stories I get in return.

There are several more juicy 100% up-front wins sitting in my inbox that I’d love to share, but I’ve already sent reader replies for three days in a row so I’ll drop it for now.

Here’s the bottom line:

If you are skeptical about asking for 100% up-front, just try it next time you send out a proposal.

What’s the worst thing that could happen?

Yours,

—J

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