Captain’s log, stardate 20180508

Charge more for the fun stuff

Sent by Jonathan Stark on May 8th, 2018

Do you sometimes do work for free because you don’t mind doing it, or because it’s easy, or because it’s fun?

Think about this:

If you don’t charge for the fun stuff, what’s left?

This:

Doing work you don’t enjoy in order to make a living for the rest of your life.

You have to charge for something. If you don’t charge for the fun stuff, you’re sentencing yourself to a future of doing unfun work.

Charge MORE for the fun stuff. Charge MORE for the stuff you find easy. Charge MORE for the work you don’t mind doing.

That’s where PROFITS come from.

Yours,

—J

P.S. Do you run a dev shop, agency or firm and don’t know how to grow your profits to the next level? My private coaching program might be for you: https://jonathanstark.com/coaching