May 8, 2018
Charge more for the fun stuff
Do you sometimes do work for free because you don’t mind doing it, or because it’s easy, or because it’s fun?
Think about this:
If you don’t charge for the fun stuff, what’s left?
Doing work you don’t enjoy in order to make a living for the rest of your life.
You have to charge for something. If you don’t charge for the fun stuff, you’re sentencing yourself to a future of doing unfun work.
Charge MORE for the fun stuff. Charge MORE for the stuff you find easy. Charge MORE for the work you don’t mind doing.
That’s where PROFITS come from.