Captain’s log, stardate 20171226
Sent by Jonathan Stark on December 26th, 2017
When you started working for yourself, was your “plan” simply to make enough money to support yourself?
I’d venture a guess that tens of thousands of successful businesses started with this exact lack of forethought.
And that’s great!
It was enough motivation for you to make a huge change. To reach escape velocity. You took a big leap of faith, and you damn well made it to the other side. Zero to one. Achievement unlocked!
I sincerely applaud your chutzpah 👏
“Make enough to support myself” is a great starting point. But it isn’t a plan. A goal of subsistence only gets you so far.
When you apply your limited resources more or less at random, you max out your earning potential in a relatively short time.
This “winging it” approach leads to painful realities like these:
If you are suffering from symptoms like these, don’t worry. They’re probably just growing pains. Signs that your business has reached adolescence.
You don’t need to throw in the towel - not yet, at least. What you need is a plan.
But where do you start?
The first step in creating a plan is to get clarity on why your clients value your assistance in the first place.
Here are some questions to get you thinking along these lines:
These are super tough questions to answer on your own, but hit reply and answer if you can.
I greatly appreciate your input and will provide guidance where possible 🙂
P.S. Are you stuck without a plan? My private mentoring program might be a good fit. One opening was filled today, so there are only a couple left. Secure your spot now -> https://jonathanstark.com/mentoring
“Insanity: doing the same thing over and over again and expecting different results.” —Albert Einstein