September 5, 2023

Just One Word

Let’s say you were hired to give a talk.

To your ideal audience.

About your area of expertise.

Instead of doing the usual thing - where you monologue for an hour in front of a big slide deck - imagine that you simply walk on, write a single word on the board, and then just stand there until people either start asking questions or leave.

What would the word be?

Yours,

—J

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