Sent by Jonathan Stark on May 29th, 2020
Fellow list member Sam Pierce Lolla sent in a fun video about a type of strawberry that sells for more than $400 USD each. Yes, EACH... $400+ for one strawberry (shared with permission):
After reading your emails daily for a year, I think you’ll absolutely love this video. It’s about a Japanese fruit vendor with:
If you find yourself thinking, “That’s crazy!!! What kind of fool would pay that much for a strawberry?!” then you might want to take a step back.
Don’t reject the phenomenon, explore it. It is the subjectivity of value staring you in the face.
What something is worth is NOT a property of the thing, it’s a perception in the mind of the buyer.