Captain’s log, stardate 20190804
Sent by Jonathan Stark on August 5th, 2019
This week on TBOA, Rochelle and I answer the question:
“How can you align client experience with your brand?”
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“Marketing and branding should not be about pretty pictures and telling a story that is not real.” –RM
“I can feel the difference when I onboard people now, I can feel them sit back and relax.” –JS
“In an ideal world we use technology in a way that makes our brands stronger, that ties people more closely to us.” –RM
“My actual product is customer satisfaction.” –JS
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