April 8, 2019

When To Say Yes (Or No)

Sent by Jonathan Stark on April 8th, 2019

Today on TBOA, Rochelle and I ask the question:

How do you know when to say yes and when to say no?

Here’s a link to the episode:



Talking Points

Mile markers for when you want to say yes or no

Knowing the difference between opportunity and distraction

Creating a strategy for choosing yes or no

Conscious yes

How saying yes to the wrong things can spiral

Outsourcing when you need to say no

Recognizing the kinds of people you want to say yes to

Recognizing what is and isn’t a good fit

The effect of maximizing productive yeses

Quotable Quotes

“Without a strategy for your business, there’s no way to distinguish an opportunity from a distraction.” –JS

“A ’Yes’ can spiral into a whole bunch of unexpected work and distractions.” –JS

“You don’t want a client nitpicking everything you’re doing.” –RM

“It’s always easier to say yes to somebody who’s got a track record.” –RM

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