Girl with Balloon

Sent by Jonathan Stark on October 7th, 2018

In case you haven’t heard, mysterious street-artist Banksy rigged a £1,000,000 painting to self-destruct at auction. Of course, the story created by Banksy’s actions will only serve to increase the value of the now shredded painting. 

From the article:

“This is now part of art history in its shredded state and we’d estimate Banksy has added at a minimum 50% to its value, possibly as high as being worth £2m plus.”

Yup, totally.

Okay, but...

What can this story from the art world teach us independent software developers? 

An bunch of things. For example:

In other words...

If you want to raise your prices, write a better story. 

Yours,

—J


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