Is distracted driving an expensive problem?

Sent by Jonathan Stark on September 16th, 2018

Distracted driving qualifies as a big problem. But is it an expensive one? I don’t know for sure, but here’s what I would do to find out...

I’d make a list of the types of people affected by or involved in distracted driving. This would be a pretty long list:

With this list in hand, I’d start connecting with folks in these categories looking for individuals, groups, or organizations that meet the following two criteria:

If I found a party that met both criteria, I’d know that distracted driving was an expensive problem.

Yours,

—J

P.S. The first week of The Pricing Seminar is coming to a close. So far, we’ve been focused on finding expensive problems that clients will happily pay you to address. It’s not too late for you to join over 110 peers from all types of professions who are tired of not being paid what they’re worth. Registration closes tomorrow (Mon Sep 17) at midnight ET. Learn more »


« Back to home