May 3, 2018
“Should content and articles be more technical focused or business focused?” and more...
In today’s group coaching session, we had a bunch of good questions that touched on topics like:
- How to write technical articles that appeal to non-technical buyers
- How to optimize a daily writing practice so you can stick with it
- How to capitalize on presenting an off-topic speaking gig to your ideal buyers
- How long to make a (free) proposal vs a (paid) roadmap
- Maintaining consistent brand voice on a landing page
You can review the full list of questions here, but here’s a sampling:
I decided to position myself to help salesforce powered businesses be more efficient. With a positioning focus around technology, should content and articles be more technical focused or business focused? (timestamp: 1m 37s)
How would you recommend making the most of a speaking opportunity to my ideal audience but on a topic that is not my area of expertise? (timestamp: 24m 10s)
Can you provide me with direction as a photographer? I tried to set up my website in a different way from other photographers, but think it’s potentially over the top. (timestamp: 50m 46s)
Do you have questions like these that you’d like to get answered?
When you join your colleagues in my group coaching program, you’ll get instant access to today’s recording, all previous recordings, and all future sessions for as long as you’re a member.
(Note that all recordings have timestamped links from each question to the spot in the video where I answer it, so you can jump right to the answers you care about without sitting through 15+ hours of video.)
BONUS: Group Coaching also includes a dedicated Slack channel to facilitate discussion between sessions.
Sign up now using coupon code SPRING50 to get grandfathered in forever at $99/mo instead of the $149/mo regular price:
(Don’t worry, there’s no long term obligation. You can cancel your subscription at any time and your card WILL NOT be charged again.)
Yours,
—J
P.S. Would you like to see a sample of what group coaching is like? Here’s a link to a public session I ran late last year: