My FREE 5-Page Proposal Template will show you how to write proposals in a fraction of the time, increase your close rate, and stop leaving money on the table. As a consultant, I have closed well over seven-figures of business with this exact template.
What you’ll learn:
Sign up below to get instant access to a PDF download of the template that you can start using immediately. In addition, you’ll receive a short series of email messages to explain how and why each component of the proposal works for you.
Here’s what people have to say about my FREE 5-page proposal template:
@jonathanstark Just used your proposal template for the 1st time. Landed our larget client ever. So thankful for your talk at #dyfconf
– Julie Cabezas
I used Jonathan’s retainer template to land a support and mentoring contract. The client got peace of mind and the assistance they needed, and I got an effective hourly rate of close to $1,000!
— Ben Clinkinbeard
Jonathan - I used your proposal as a template for a job I pitched yesterday. They LOVED it. Not only did they love it, they picked option 3 (the highest priced option) and want to put me on retainer after the final project payment. And as you suggested, I asked for 50%/50% with a set final payment date and they agreed - it’s freaking brilliant! Because of your instruction this month, I had the balls to ask, and the client didn’t bat an eye. I never thought about fixed date before but will never do it another way. Thanks!
— Lisa Ellington
Jonathan gave me a blueprint of exactly how to lay out a proposal, step by step, follow the numbers. Having this blueprint means now when I create a proposal I just have to follow the plan, check the boxes and I’m done. (Ok it takes a little more effort but that’s how easy Jonathan has made it now).
– Casey Stevens, KissAutomation
Hey Jonathan -
Just today I closed a new client, the first one where I borrowed a few pages from your playbook to get the initial engagement. I pitched a short ‘Tech Assessment’ for $3K, due %100 up-front. I actually used your proposal template, including the de-risking guarantee.
They read the proposal and just responded asking how they can wire the funds, as sending a check will take too long. ZERO pushback :) Granted, its a small initial project, BUT these guys are a canonical example of my target ideal client, so I’m very pleased.
Thanks for your continued inspiration and excellent guidance! Keep on, brother!!
– Terry Bissonnette
I read all your posts in one sitting, and the proposal. Pure genius.
Thanks for the insights.
– Timothy Solomon
Hi! I’m Jonathan Stark and was a software consultant for the better part of fifteen years. I’ve given sold out talks on three continents, I am the author of five books, and I have helped brands like Staples, Time, T-Mobile, and others with their software strategy, tactics, and training. (You can check out my press page for more info.)
In my first year as a solo consultant, I doubled my income by ditching hourly billing for value pricing. I have over a decade of real-world experience successfully applying value-based theories to my own consulting work and that of 100+ business owners I have counseled. These days I routinely command an effective hourly rate of $2000+ per hour.
The unconscious acceptance of hourly billing as the best and only option for selling services is a collective hallucination that literally keeps me up at night. In fact, I consider it my mission in life to rid the earth of hourly billing. Care to join me? You’ll be glad you did. 🙂
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