July 9, 2026

Interview Them

What if in your next sales interview with a new prospect, you acted as if it was the client’s job to convince you to work with them instead of your job to convince them to work with you?

Here’s the thing...

Getting better clients is a reliable way to make more money and have more fun.

But to do this, you have to be a little bit picky.

If you take on bad fit clients, you’ll be too busy to take on the good ones when they show up.

Yours,

—J

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