October 1, 2025

What is Strategy For?

The whole point of having a strategy is to provide a clear way to distinguish between opportunities and distractions.

In other words...

If you don’t have a strategy, everything looks like an opportunity.

And when everything looks like an opportunity, you end up wasting tons of time and money on things that are actually distractions.

So if you feel like you’re spending a lot of time and money on trying to reach your goals, but aren’t actually getting anywhere, you might have a strategy problem.

Yours,

—J

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