October 15, 2024
Barry LaBov - The Power of Differentiation
Author, founder, and CEO Barry LaBov joined me on Ditching Hourly to geek out about niching down - while walking me through the five-step differentiation process he describes in his book The Power of Differentiation.
Talking Points
- Differentiation is key to increasing market share and profit.
- Listening to client feedback can reveal surprising insights.
- Businesses should focus on what makes them unique.
- Providing significant value goes beyond just delivering services.
- It’s important to communicate and celebrate what makes your business special.
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Yours,
—J