April 12, 2023
Small vs Specific
Niching down doesn’t require that you pick a very small market.
But it does require that you pick a very specific one.
Yours,
—J
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April 12, 2023
Niching down doesn’t require that you pick a very small market.
But it does require that you pick a very specific one.
Yours,
—J
Like this? Grab a free “Best Of” PDF: Pricing · Positioning · The Why Conversation