September 4, 2026

Throw your own party

Some really smart people in my space recently made a horrible tactical error by inviting me to participate in a “group chat braintrust roundtable” sort of thing.

It was immediately obvious that this was going to be a game-changing experience for all of our businesses, because right away I was getting great insights from them, and they were getting hilarious dad jokes from me.

Here’s the thing...

Just over a decade ago, another smart person foolishly invited me to participate in a “group chat braintrust roundtable” sort of thing that had life-altering benefits for most everyone involved. I suspect the same will be true of this new group.

My meta observations:

If you haven’t been getting invites, try sending some.

Yours,

—J

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