Business Benefits List

Here is a big list of business benefits that Jill Konrath included in her book Selling to Big Companies:

• Increased revenues or profitability
• Faster time to market
• Decreased costs
• Improved operational efficiency
• Integrating operations globally
• Revitalizing the organization
• Enhancing customer loyalty
• Integrating e-commerce into marketing and sales
• Decreased employee turnover
• Improved customer retention levels
• Increased competitive differentiation
• Faster response time
• Decreased operational expenses
• Increased sales per customer
• Improved asset utilization
• Faster collections
• Reduced cost of goods sold
• Minimized risk
• Additional revenue streams
• Increased market share
• Improved time-to-profitability
• Increased billable hours
• Reduced cycle time
• Increased inventory turns
• Faster sales cycles
• Reduced direct labor costs

NOTE: These are not activities or deliverables, they are business outcomes.